Once upon a time, Brian had an idea to build a consultancy that actually did PR well. He has a weakness for detail, Nottingham Forest, golf and chocolate.

Tiffany relocated to the Nottinghamshire area after working in PR and recruitment in London. She loves travelling, trying out new places to eat and (attempting!) to play squash but most of her spare time is dedicated to training her cocker spaniel puppy, Pickle!'

Tea enthusiast and former journalist Jayne is our Yoda of writing. She has nearly eight years of experience in the PR and Media industry and is an unashamed fan of the Australian TV show Neighbours.

Josh has experience in project management and customer relations and graduated from Nottingham Trent University with a degree in Print Journalism. He loves Game of Thrones, American football and loves a lunchtime meal deal (just not from Waitrose)!

Hollie joined the team with a degree in Broadcast Journalism from Nottingham Trent University. Outside of work Hollie is a self-confessed shopaholic and loves mooching for the latest bargain. She is the proud owner of the office flamingo mug!

Night owl Simon is the office tech wizard and Multimedia Manager. He’s the one we call when we have any IT issue, need filming or video editing. When he’s not working, he can be found on the golf course.

James returned to Newark, the jewel of the Midlands, after a couple of years travelling and living overseas. He joined Proactive in November 2018 – the Winter of Great Content – putting his English degree to use. Has yet to be convinced of the point of tea or coffee.

Following a degree in Public Relations at the University of Lincoln, Lauren joined the team to pursue a creative career that she hoped would not be taken over by robots and algorithms in the future. During the weekends, Lauren enjoys doing yoga, writing blogs and catching up with friends over afternoon tea.

With a degree in Journalism & Public Relations, Amie-Leigh fell in love with the dark side of Public Relations to her Journalism tutor's dismay during her time at Leeds Trinity University. She has worked with a variety of B2B and B2C clients over the years, but surprisingly technology and telecoms PR stole her heart. Amie-Leigh is a self-confessed technophobe who loves to switch off at the weekends and spend her time engrossed at the theatre watching the latest ballet or musical or with her nose buried in a good book.

With a Bachelor’s degree in Media and Communications & Society from Nottingham Trent, Serena has found her calling smooth talking her way through the public relations industry. With a passion for Deaf awareness, she is learning British Sign Language and is an advocate for equal rights in the workplace and beyond. Her special skills include niche Disney trivia, acting like she has friends over when ordering an obscene amount of takeaway for herself and, more recently, mastering the art of the poached egg.

With more than a decade of successful management and revenue experience in the spa resort industry and qualifications endorsed by the institute of hospitality, Melissa took a new direction to join the Proactive PR team. Champion of in-car karaoke and music knowledge to win all pub quizzes, Melissa also enjoys brushing up on her photography skills in her spare time. She is a huge Nottingham Panthers fan and will do anything for a bar of Galaxy chocolate!

With an honour’s degree in Advertising and Marketing, Conor is our gatekeeper and guru for all thing’s social media! Now the proud new owner of a coffee machine. #LovesEspressoMartinis

James started his PR career in the last century after getting his journalism degree from the University of Sheffield. During that time he has flipped between in house and agency roles in a range of different sectors. If there isn’t a Grand Prix or an Arsenal game on the telly at the weekend, you will probably find James hacking his way around a local golf course.

Sheila is our resident linguist and loves exotic travel and learning how to say “hello” in as many languages as possible. Dabbling as an antique dealer in her spare time, Sheila has a passion for pretty porcelain, glittering crystal and anything else that sparkles!

Having been a TV and Radio Broadcast Journalist at the BBC, Kelly joined the team at Proactive PR to start a new adventure in the dark side of public relations. When she isn’t getting covered in mud playing rugby, our resident athlete can be found doing a number of other sports from open water swimming to cycling. Her other hobbies include telling terrible jokes and doing car karaoke much to the horror of all around her.

Netflix addict Nav entered the world of social media after studying English in Birmingham. When she’s not catching her next flight or got her head buried in the latest edition of VOGUE, you can catch her at your nearest Nando’s.