From zero to ten – Happy Birthday, Proactive PR! - Proactive PR – Content that counts

From zero to ten – Happy Birthday, Proactive PR!

As Proactive PR celebrates its tenth anniversary, our CEO and Founder Brian Dolby looks back on the last ten years and how Proactive PR has grown from a filing cabinet in a home office to an internationally recognised PR consultancy working with some of the biggest names in telecoms.

Ten years ago this week, I left a safe and steady job to start up my own company in my mid-50s. Backed by two very important people, my business partner David and my wife Chris, I finally fought off my “safety first” mentality and set up Proactive International PR Ltd.

Their total support and confidence in me was – as today’s generation might say – “awesome” and something I shall never forget. The initial reaction from people and organisations I knew was also tremendously encouraging and having carried a heavy metal filing cabinet up the staircase to my home office, I was soon hauling it back down again because we need an office from Day 1.

Humble beginnings

When thinking of the first few days in that new office and my new world, it seems almost impossible to believe today. I’d gone from the nice company car and other benefits to a small office above a construction company with no broadband – a bit of a glitch for a technology-led PR consultancy – and constant noise from the neighbours that threatened many a conference call.

But within two years we won a regional Government award as the most promising business in the East Midlands and showed continuous growth as our reputation for living up to our name and delivering world class content and communications brought us more and more recognition.

Today we have staff in three UK locations, customers all over the world and continue to add some of the best-known names in technology to our client roster.

Many a highlight

It has already been an amazing journey and I’m often asked what the highlight has been. While there have been many, one of the most enjoyable things has been giving young people an opportunity to develop a career with us and to work with different cultures and in different geographies as they go about their PR roles. There is no greater feeling than offering someone a job and then seeing them grow in the organisation. And, of course, it is our great team that ensures we continue to deliver excellent services for our clients.

This week, and for many weeks to come, we are not going to actually see each other in the office because of the COVID-19 virus. But today’s Proactive PR team has responded magnificently to the challenge of working remotely and that is why I am so confident that the next decade could be even better than the first.

Happy birthday, Proactive PR!


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By Brian Dolby, Founder and CEO

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